2021 Winter Lookbook
Welcome to Burton 2021.
Drop in and explore what’s new for this winter.
Jake founded Burton Snowboards out of a Vermont barn in 1977 and dedicated the rest of his life to snowboarding.
Our approach to outerwear design: Listen to the riders.
We want fits that work with our bodies, materials that are certified for reducing negative impacts on humans and the planet, and the base-level standards of function and STYLE that help us stay fully engaged.
We’re living in the time of creative solutions (for everything).
Keeping the fires lit and the progress rolling is a challenge. (And we love challenges!) Our focus: making gear that helps you find whatever you’re looking for while moving ALL of us towards a more sustainable, fully-engaged future.
EVERY LAYER FITS
A systematic approach to staying warm, dry, and comfortable.
How your base layer fits under your fleece or insulator, and how your shell jacket slides and moves over it all makes such a huge difference. All our gear and apparel is designed and tested to be part of a system that works just-right together in the best way possible.
Trusted by backcountry athletes around the globe, the [ak] line delivers field-proven performance when it matters most.
FREE YOUR MIND
THE FAMILY TREE
This year’s Family Tree line focuses on what matters most: freedom of movement and floating on snow. No gender-specific colors, sizes, or constructions, just versatile powder boards built to complement your riding style.
“At the end of the day, our snowboards don’t know what gender we are, or if we even subscribe to gender at all. They just want to be the tool that takes us to epic turns.”
Burton Senior Product Line Merchandiser, Hardgoods
“I love that the line offers split versions of solid boards that mirror the shape, size, and ride feel in a splitboard package.”
Burton Brand Content Producer
Never sit down to strap in at the top of a run again.
It’s fast, easy, and goes just as hard as you do. Snowboarding's most innovative boot-to-binding interface.
Quality time. Makin’ memories.
We all started somewhere. Kids don’t need much to have a good time, but the right support goes a long way. With the right gear, the times spent outside having fun together get longer and longer.
Hats, mittens, and stuff to cover your face.
This winter’s hitting a little different. Check out our guide for what to expect and how to make the most of this season.
A FILM BY BURTON
TO CELEBRATE THE FILM, WE'RE GIVING AWAY A TOYOTA TACOMA
Share the freedom and joy of sliding on snow by supporting the Chill Foundation*.
Every donation goes toward The Chill Foundation programs that inspire youth to overcome challenges through boardsports.
*Chill was founded in 1995 by Jake and Donna Carpenter, and has since served over 25,000 young people.