FOR THE PLANET
OUR PATH TO CLIMATE POSITIVE
The signs of climate change are clear—melting glaciers in Austria, unpredictable pow in Japan, and resorts on fire in California. Climate change affects our business operations, the health of our mountain communities, and the way we experience the outdoors. To save snow for future riders and protect our planet, we need to take bold action today.
We’ve defined three critical milestones on our way to climate positive. REDUCE our emissions in line with a science-based target, REMOVE the emissions we can’t yet eliminate on our own, and ADVOCATE for system-level change.
This is not new work. Burton has been committed to carbon reduction and climate advocacy for years. But we’re listening to the latest science and doubling down on our climate commitments to extend our decarbonization efforts across our facilities, operations, and supply chain. By 2025, Burton’s goal is to be climate positive by reducing emissions and removing more greenhouse gases (GHG) than we emit annually. Think of it as carbon neutral and then some.
We’re shaking up business-as-usual in the face of the climate crisis. For us, this means that climate positive is just the beginning.
FOR THE PLANET
Reduce our greenhouse gas emissions in line with a science-based target.
Climate positive means more than simply offsetting our emissions. We are doing the hard work behind the scenes to measure and reduce our entire carbon footprint. And we’ve had some early success. But, this work takes time. To reach climate positive, we’re piloting innovative materials and processes, designing products with lower carbon impact materials, partnering with suppliers to reduce manufacturing emissions, collaborating with like-minded brands to tackle complex issues collectively, and measuring our impact using Lifecycle Assessments and other scientifically-backed tools.
REMOVE MORE THAN WE EMIT
We’re reducing our carbon footprint as quickly as possible, but we don’t want to wait to take action on the emissions we currently create. By 2025, we’re committed to investing in nature-based offset projects that sequester carbon to cover emissions we can’t eliminate yet (and then some). Call it carbon neutral, carbon negative, or climate positive—when it comes down to it, we want to remove more greenhouse gas emissions from the atmosphere than we emit on an annual basis. And we will only source high-quality, verified carbon credits that reduce greenhouse gases, support biodiversity, and protect ecosystems. While carbon offsets are not THE solution, we plan to use them to hold ourselves accountable while finding innovative ways to reduce our carbon footprint.
DESIGNING FOR EASY REPAIR
Our dedication to circularity means we do our absolute best to repair and extend the life of our products. Fixing things is often more complicated than just replacing the gear, but it's the right thing to do. If a product comes back to us, we’ll first aim to repair it. Our goal is to repair at least 50% of product warranty claims globally by 2025. We’re also all about helping you with quick and easy DIY fixes. Is your rain jacket not keeping you dry? We’ve got you covered. We sell spare parts if your gear is out of warranty and have a team of guides ready to walk you through any gear issue. We also manufacture all spares in black to cut down on waste and help keep your gear in rotation for another season.
FOR THE PLANET
TRACKING OUR PROGRESS TO NET ZERO
How We're Measuring Our Impact
The only way to ensure that we’re reducing our carbon impact, and offsetting more than we emit, is by measuring our annual emissions. Since 2017, we’ve measured all emissions produced by our owned and leased facilities, including Burton headquarters and flagship retail locations (or Scope 1 & 2 emissions), and reported on our reduction efforts annually. And our hardgoods engineers have used life cycle analysis to estimate the carbon footprint of our hardgoods products.
But, to get the entire picture, we need to measure emissions associated with everything else, or Scope 3 emissions. The majority of our emissions come from manufacturing and transporting our products. That includes raw material inputs, production processes, and shipping gear to our stores and you. In 2021, we completed a comprehensive measurement of our carbon footprint and supply chain emissions. This analysis was validated by second-party GHG accounting experts and serves as the baseline for our long-term carbon reduction targets.
OUR SCIENCE-ALIGNED TARGETS
In 2021, we set ambitious carbon targets, covering all of our operations and our entire supply chain (Scope 1, 2, and 3), in accordance with the Paris Agreement and the IPCC report. Our targets go beyond the scientific recommendations of what is required to limit global temperature rise to 1.5 degrees Celsius and prevent the worst effects of climate change. By 2030, we are committed to reducing our absolute emissions from Burton facilities and operations by 42% (Scope 1&2) AND reducing our supply chain emissions per dollar of profit by 55% reduction (Scope 3) from a 2020 baseline.