A very special thank you to all of our sponsors!
MINI and Burton are carving mountain roads and slopes once again during the 2013 Burton Mountain Festival and US Open Snowboarding Championships. Don’t miss the party at a resort near you this winter for a chance to check out tons of new Burton gear and a specially designed all-wheel drive MINI Countryman. Catch some sweet giveaways, prizes and live entertainment that are sure to warm you and your entire crew up.
Celebrating its 50th anniversary throughout the 2012-2013 season and coveted as the largest ski resort in the United States with more than 5,200 acres of skiable terrain and seven legendary Back Bowls spanning seven miles, Vail is an extraordinary winter vacation destination. Under blue skies more than 300 days each year and with more groomed terrain than anywhere on the planet, families reconnect and celebrate here from year to year and generation to generation. The vacation experience is world class, from the Vail Ski & Snowboard School to the events, activities and festivals, the shops and spas, abundant culinary experiences and luxurious accommodations. Coupled with the vision inherent in the spirit of Vail’s founders, and a modern day commitment to excellence in all aspects of guest service and operations, Vail can still credibly lay claim to being a resort like nothing on earth vail.com.
Mountain Dew has been a proud supporter of the US Open of Snowboarding for over 10 years, and is excited to be in Vail this year. In 2013, Mountain Dew and Burton Snowboards are celebrating the second year of “Do The Duty” – a partnership to help improve sustainability in snowboarding by using fabric made of recycled plastic bottles to make Burton gear. The Green Mountain Process line includes men’s and women’s apparel and outerwear made from recycled bottles. All items are available in stores worldwide.
It’s so important to protect and preserve the environment; every little bit counts. Everyone can make a difference and it all starts with recycling. Do your part to close the loop – Drink it. Recycle it. Wear it. For more information, check out mountaindew.com.
TOWN OF VAIL
Nokia is proud to be continuing its collaboration with Burton as the ‘Mobile Technology Partner’ of the Burton Global Event Series in 2013. Last year’s partnership recognized the up and coming talents of riders Arielle Gold and Ayumu Hirano as the Rookies of the Year. This year Nokia is proud to be continuing to support up-and-coming talent both in halfpipe and slope style.
Nokia is a global leader in mobile communications whose products have become an integral part of the lives of people around the world. Every day, more than 1.3 billion people use their Nokia to capture and share experiences, access information, find their way or simply to speak to one another.
Paul Mitchell’s been a proud sponsor of snowboarding for over a decade, and we’re stoked to continue our partnership with Burton and, once again, be a part of the sickest shred events on the planet. Some people might be scratching their domes thinking, “What does a haircare company have to do with a snowboard event?” Well, the connection is simple: Professional Stylists and Snowboarders both have sick style, love to perform and are insanely creative and brilliant at their chosen profession. Sometimes the shredders just need a little help with what’s under their helmet. That’s where we come in.
We’ll be at the US Open Qualifiers and US Open , tricking out the lids, sampling our fresh new men’s line, MITCH, and giving away all kinds of freebies. It’s going to be one big party, so come along for the ride because remember- style isn’t born. It’s groomed.
3M Thinsulate® Insulation®
3M™ Thinsulate™ Insulation is the Official Outerwear Insulation Supplier to Burton Snowboards, and is excited to be sponsoring the US Snowboarding Open for the second year in a row.
3M™ Thinsulate™ Insulation, the brand people have trusted to keep them warm for more than 30 years, has branding approach that is changing the way people think about warmth. From premium, technically advanced apparel and accessories to everyday wear, the new labeling and hang tag system allows customers and retailers the ability to easily differentiate advanced, high-performance solutions from conventional applications.
Burton was an early adopter of the new branding and merchandising system, and continues to introduce 3M™ Thinsulate™ Insulation into their outerwear lines to put the warmth in warm and dry. Burton has also taken the system a step further by offering Trail Mapping. Trail Mapping is Burton’s exclusive, strategically designed outerwear lining and insulation system that places variable levels of 3M™ Thinsulate™ Insulation in areas of the jacket where snowboarders need warmth the most.
Visit 3M™ Thinsulate™ Insulation at the US Snowboarding Open and register to win your own Burton apparel powered by 3M™ Thinsulate™ Insulation.
GoPro makes the world’s most versatile cameras, enabling people to capture immersive and engaging photo and video content during their favorite activities. GoPro’s HERO line of wearable and gear mountable cameras are used collectively by more consumers, professional athletes, and video production professionals than any other camera in the world. Based in San Mateo, California, GoPro’s products are available in stores across 100 countries worldwide and through gopro.com.
EVOLUTION OF G-SHOCK: The Shock-Resistant structure, resilient materials and functional designs of G-SHOCK watches are the result of our painstaking research and an uncompromising attention to detail, aimed at furthering the pursuit of Absolute Toughness.
Our goal is a toughness that prevails in every possible usage environment and unfailing operability under virtually any circumstances. All these efforts are aimed at achieving the same ultimate goal – Absolute Toughness.
This goal has and will continue to be the challenge for G-SHOCK at 30 years and beyond.
At an altitude of 9,000 feet, sun protection is more important than ever this year at the Burton U.S. Open Snowboarding Championships in Vail, Colorado. Shiseido suncare products offer long-lasting UVA/UVB broad spectrum protection in SPF’s from 16 to 50. Beloved by active sports enthusiasts from the sea to the summit, they are highly resistant to perspiration, moisturizing even under the most extreme conditions and recommended by The Skin Cancer Foundation.
A six time sponsor of the U.S. Open, Shiseido is one of the oldest cosmetic companies in the world. The brand began as the first Western-style pharmacy in Japan and is now distributed in over 89 countries and regions, offering a complete collection of beauty, skincare, and suncare items for women and men.
We invite you to stop by Shiseido’s tent at Vail’s Golden Peak to sample our suncare products and learn more about how to care for your skin while enjoying the competition. For additional information about Shiseido, please visit us at shiseido.com.
The mission of the Chill Foundation is to provide opportunities for at-risk and underserved youth to build self-esteem and life skills through board sports. Each year, we take 75 - 100 youth from each of our sites to the slopes. We provide them with everything they need to learn to ride: lift tickets, lessons, transportation, and head-to-toe gear. We use snowboarding to motivate youth to accomplish goals they never thought they could, while teaching them some of the most important lessons in life about patience, persistence, responsibility, courage, respect, and pride – our weekly themes within the program.
Analog challenges traditional paths and stays true to the creativity and individualism that define snowboarding today. We offer a simple concept: to be open to more than one idea, consistently deliver the inconsistent, and forge unlikely offerings to the status quo. In a world that’s digital, we choose to be ANALOG.
Optics: Look Better, See Better
anon. is the industry leader in elevated performance and aesthetics. We provide optimal vision for every winter weather condition and fuse it with the latest in stylistic embellishments. From progressive design concepts to technical executions, we ensure every anon. goggle meets the demands of the most elite snowboarders in the world.
WORLD SNOWBOARD TOUR
Golden Peak Area
An integral part of the Burton US Open experience for spectators is the Sponsor Village located in the Golden Peak area. Burton, Mini, Vail Resorts, Mountain Dew®, Town of Vail, Nokia Paul Mitchell, 3M, GoPro, G-shock, Shiseido, Matador, Clif Bar, Transworld, Snowboarder, Analog, anon and will each have interactive, pop-up experiences for the public featuring sample product, one on one consultations, giveaways and more. For the first time, public can demo Burton’s 2014 line of boards, boots and bindings, which will be available to test for free at Burton’s demo tent in the sponsor village. Consumers can also check out the “Stone Hut” Pop Up tent to purchase special US Open products, Fall Winter 13 and the Spring Summer 13 line. This fun festival experience is open from 11:00am to 4:00pm on Wednesday, February 27th and 9:00am to 4:00pm from Thursday, February 28th – Saturday, March 2nd.
In addition to the Sponsor Village in the Golden Peak area, Burton, MINI, Mountain Dew®, and Nokia will also have pop-up experiences for the public in the Solaris Village. Along with the Riglet Park (a learn to ride experience for kids 2-6 years old), there will also be free concerts, beer gardens and spectators can enjoy product demos, samples and giveaways. Make sure to stop by the Burton Airstream for some special US Open merchandise. The Solaris Village will be open from 9:00 am – 5:00 pm Wednesday, February 27th – Thursday, February 28th and 9:00 am – 9:00 pm Friday, March 1st – Saturday, March 2nd.
MINI – PRESENTING SPONSOR
As a partner of trend-conscious sports, MINI supports young and creative sports people and, in so doing, promotes the development of their sport. MINI has been the official presenting partner for Burton events since 2011. MINI is involved in action sports around the world through cooperation and sponsoring activities.